WATZZI was born from a simple insight: WhatsApp is where business happens — and it deserves smarter tools.
Billions of people use WhatsApp every day. Yet most businesses still manage it the same way as 2009 — manually, chaotically, and inefficiently.
WATZZI's mission is to change that. We're building intelligent automation tools that help every business — from solo entrepreneurs to growing enterprises — harness the full power of WhatsApp to organize customers, automate conversations, and drive real revenue growth.
We believe that smart conversation automation shouldn't be reserved for big companies with huge tech budgets. It should be accessible, affordable, and intuitive for everyone.
Get Started with WATZZI ?Helping businesses across 150+ countries automate their most important customer channel.
The principles that guide how we build our product and serve our customers.
Powerful tools should never be complicated. We obsess over making complex automation feel effortless.
Every feature we build starts with a real customer problem. Your success is our success — always.
We handle customer data with the highest standards of security, encryption, and compliance.
WhatsApp is evolving fast. We make sure WATZZI stays ahead by shipping new features regularly.
WATZZI started when our founders were running a fast-growing e-commerce business in Dubai. Every day, hundreds of customer inquiries poured in through WhatsApp — and managing them was a nightmare. Messages got buried. Leads were lost. The team was exhausted.
They tried every tool they could find. None of them truly worked for WhatsApp. CRMs were built for email. Chatbot platforms were too technical. There was simply no great solution for businesses that lived on WhatsApp.
So they built one.
WATZZI launched in 2022 with a clear mission: give every business — regardless of size — the tools to turn WhatsApp into their most powerful sales and customer management channel.
Today, thousands of businesses across the Middle East, Africa, Southeast Asia, and beyond use WATZZI to grow faster, serve customers better, and automate the conversations that drive their revenue.
Our team brings together expertise in WhatsApp API, CRM systems, AI/ML, and startup growth.
CEO & Co-Founder
10+ years in SaaS and e-commerce across the GCC.
CTO & Co-Founder
WhatsApp API expert and former senior engineer at a top tech unicorn.
Head of Product
Former product lead at HubSpot MENA. Passionate about CRM UX.
Head of Customer Success
Dedicated to helping businesses achieve results with WATZZI fast.
We will always prioritize your success over our metrics. If WATZZI isn't working for your business, our team will personally help you figure out why — and fix it. That's not a policy. That's just who we are.